{"id":6102,"date":"2025-05-28T12:43:06","date_gmt":"2025-05-28T10:43:06","guid":{"rendered":"https:\/\/blog.keitaro.io\/en\/?p=6102"},"modified":"2025-09-16T17:17:29","modified_gmt":"2025-09-16T15:17:29","slug":"keitaro-11-beta-is-here","status":"publish","type":"post","link":"https:\/\/blog.keitaro.io\/en\/keitaro-11-beta-is-here\/","title":{"rendered":"Keitaro 11 Is Here \ud83c\udf89 See What&#8217;s New!"},"content":{"rendered":"\n<p>It\u2019s a big day for marketers: <strong><a href=\"https:\/\/keitaro.io\/changelog\" target=\"_blank\" rel=\"noopener\" title=\"\">Keitaro 11 is officially live<\/a><\/strong> \u2014 and it\u2019s our smartest, fastest, and most powerful release yet.<\/p>\n\n\n\n<p>Designed for businesses that treat analytics as strategy, version 11 introduces new features that give you deeper insights, faster decisions, and a more intuitive workflow.<\/p>\n\n\n\n<p>Here\u2019s a closer look at what\u2019s new in Keitaro 11:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/blog.keitaro.io\/en\/wp-content\/uploads\/2025\/05\/k11-2-blog-min-1024x576.jpg\" alt=\"\" class=\"wp-image-6104\" srcset=\"https:\/\/blog.keitaro.io\/en\/wp-content\/uploads\/2025\/05\/k11-2-blog-min-1024x576.jpg 1024w, https:\/\/blog.keitaro.io\/en\/wp-content\/uploads\/2025\/05\/k11-2-blog-min-520x293.jpg 520w, https:\/\/blog.keitaro.io\/en\/wp-content\/uploads\/2025\/05\/k11-2-blog-min-400x225.jpg 400w, https:\/\/blog.keitaro.io\/en\/wp-content\/uploads\/2025\/05\/k11-2-blog-min-768x432.jpg 768w, https:\/\/blog.keitaro.io\/en\/wp-content\/uploads\/2025\/05\/k11-2-blog-min-1536x864.jpg 1536w, https:\/\/blog.keitaro.io\/en\/wp-content\/uploads\/2025\/05\/k11-2-blog-min.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Custom Metrics \u2013 Define Success on Your Terms<\/strong><\/h2>\n\n\n\n<p>Every business measures performance differently. With <strong><a href=\"https:\/\/docs.keitaro.io\/en\/maintenance\/custom-metrics.html\" target=\"_blank\" rel=\"noopener\" title=\"\">Custom Metrics<\/a><\/strong>, you can now create and track the KPIs that matter most to <em>your<\/em> operation.<\/p>\n\n\n\n<p>Here\u2019s how it works:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Use arithmetic operations to combine existing metrics<br><br><\/li>\n\n\n\n<li>Set your preferred data format (number, percent, currency)<br><br><\/li>\n\n\n\n<li>Analyze marketing, sales, or custom logic side by side<br><\/li>\n<\/ul>\n\n\n\n<p>For teams handling multiple clients, products, or regions, this means complete flexibility to build metrics aligned with strategic goals.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Conversion Types \u2013 Track What You Need<\/strong><\/h2>\n\n\n\n<p>Not all conversions are the same, and now you can track exactly what matters for your campaigns.<\/p>\n\n\n\n<p>With <strong><a href=\"https:\/\/docs.keitaro.io\/en\/maintenance\/custom-conversions.html\" target=\"_blank\" rel=\"noopener\" title=\"\">Conversion Types<\/a><\/strong>, you can:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Track standard statuses like lead or sale<br><br><\/li>\n\n\n\n<li>Create custom events (page views, content interactions, button clicks, etc)<br><br><\/li>\n\n\n\n<li>Name conversions to match your specific actions<br><br><\/li>\n\n\n\n<li>Set one or more parameters that define when an event counts toward the metric<br><br><\/li>\n\n\n\n<li>Control if and when conversion statuses change for precise tracking<br><\/li>\n<\/ul>\n\n\n\n<p>This flexibility helps you adjust reporting and optimization to your campaign\u2019s unique goals.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Conversion Date Reporting \u2013 Track Revenue When It Happens<\/strong><\/h2>\n\n\n\n<p>We\u2019ve resolved the data inconsistency issue. Now you can filter and analyze your data based on the conversion date. Keitaro Tracker now adapts to your business logic: you choose how to display data, by a click date or conversion date.<\/p>\n\n\n\n<p>With <a href=\"https:\/\/docs.keitaro.io\/en\/reports\/conversion-day-report.html\" target=\"_blank\" rel=\"noopener\" title=\"\"><strong>Conversion Date<\/strong> <strong>Reporting<\/strong><\/a>, you get:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>More accurate financial reporting<br><br><\/li>\n\n\n\n<li>Better alignment with accounting and revenue cycles<br><br><\/li>\n\n\n\n<li>Clearer attribution for campaigns with delayed user action<br><\/li>\n<\/ul>\n\n\n\n<p>This is essential for subscription businesses, finance verticals, or any model where conversion can happen days or weeks after the first click.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Drill-down Reports \u2013 Zoom Into Performance<\/strong><\/h2>\n\n\n\n<p>Say goodbye to flat, one-dimensional reports. The new <strong><a href=\"https:\/\/docs.keitaro.io\/en\/maintenance\/drilldowns.html\" target=\"_blank\" rel=\"noopener\" title=\"\">Drill-down Reports<\/a><\/strong> let you explore data at multiple levels: campaign \u2192 traffic source \u2192 lander \u2192 offer \u2192 geo, and beyond.<\/p>\n\n\n\n<p>With new reports, you can:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Visualize performance hierarchies<br><br><\/li>\n\n\n\n<li>Reveal hidden patterns between metrics<br><br><\/li>\n\n\n\n<li>Optimize at both macro and micro levels<br><\/li>\n<\/ul>\n\n\n\n<p>Whether you\u2019re comparing performance by market, partner, or creative \u2013 this gives you the full picture. Plus, it\u2019s even more powerful thanks to reporting speed that is now <a href=\"https:\/\/docs.keitaro.io\/en\/release-notes\/11.0-alpha.html#:~:text=Some%20reports%20are%20now%20generated%C2%A0up%20to%2030x%20faster%C2%A0thanks%20to%20antime%20period%20optimization%20to%C2%A0ClickHouse.\" target=\"_blank\" rel=\"noopener\" title=\"\">up to 30 times faster<\/a> for some reports.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Global Search \u2013 Find Anything, Instantly<\/strong><\/h2>\n\n\n\n<p>Managing hundreds of campaigns? Need to jump into an old lander or partner offer?<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/docs.keitaro.io\/en\/maintenance\/global-search.html\" target=\"_blank\" rel=\"noopener\" title=\"\">Global Search<\/a><\/strong> has been completely rebuilt. You can now search across campaigns, landing pages, offers, traffic sources, domains, and more.&nbsp;<\/p>\n\n\n\n<p>New search comes with:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Real-time updates<br><br><\/li>\n\n\n\n<li>Filtering by entity type, name, or date<br><br><\/li>\n\n\n\n<li>Direct links to editing windows (bookmarked URLs supported)<br><\/li>\n<\/ul>\n\n\n\n<p>For teams managing multiple clients or product lines, this is a huge time-saver.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What Else Is New?<\/strong><\/h2>\n\n\n\n<p>And those updates above? They\u2019re just the beginning. We\u2019ve packed even more improvements into this release.&nbsp;<\/p>\n\n\n\n<p>You can read the full list of updates here:<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-text-color has-background has-link-color has-medium-font-size has-custom-font-size wp-element-button\" href=\"https:\/\/docs.keitaro.io\/en\/release-notes\/11.0-alpha.html\" style=\"border-radius:12px;background-color:#a771ff\">To Keitaro 11 Release Notes<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<p>There, you\u2019ll also find a <strong>step-by-step tutorial on how to update to the new 11 version<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Not Using Keitaro Yet?<\/strong><\/h2>\n\n\n\n<p>See it for yourself!<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-text-color has-background has-link-color has-medium-font-size has-custom-font-size wp-element-button\" href=\"https:\/\/demo.keitaro.io\/admin\/#!\/dashboard\/?utm_source=blog&amp;utm_id=keitaro-11-beta-is-here\" style=\"border-radius:12px;background-color:#a771ff\">See demo<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s a big day for marketers: Keitaro 11 is officially live \u2014 and it\u2019s our smartest, &hellip; <\/p>\n","protected":false},"author":19,"featured_media":6103,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[88,1],"tags":[116],"class_list":["post-6102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-keitaro-tracker-2","category-newsupdates","tag-popular"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Keitaro 11 is here: smarter tracking, custom metrics, flexible conversions, drill-down reports, and more \u2014 built for data-driven B2B marketing teams.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Marketing Team\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/blog.keitaro.io\/en\/keitaro-11-beta-is-here\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.5.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Keitaro Blog \u00bb Top Trends in Digital Marketing and Ad Tracking\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Keitaro 11: Smarter, Faster, and More Powerful Ad Tracking\" \/>\n\t\t<meta property=\"og:description\" content=\"Keitaro 11 is here: smarter tracking, custom metrics, flexible conversions, drill-down reports, and more \u2014 built for data-driven B2B marketing teams.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/blog.keitaro.io\/en\/keitaro-11-beta-is-here\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/blog.keitaro.io\/en\/wp-content\/uploads\/2025\/05\/k11-blog-min.jpg\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/blog.keitaro.io\/en\/wp-content\/uploads\/2025\/05\/k11-blog-min.jpg\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2025-05-28T10:43:06+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2025-09-16T15:17:29+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/keitaro.tracker\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@keitaro_tracker\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Keitaro 11: Smarter, Faster, and More Powerful Ad Tracking\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Keitaro 11 is here: smarter tracking, custom metrics, flexible conversions, drill-down reports, and more \u2014 built for data-driven B2B marketing teams.\" \/>\n\t\t<meta name=\"twitter:creator\" content=\"@keitaro_tracker\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/blog.keitaro.io\/en\/wp-content\/uploads\/2025\/05\/k11-preview-min.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/blog.keitaro.io\\\/en\\\/keitaro-11-beta-is-here\\\/#blogposting\",\"name\":\"Keitaro 11: Smarter, Faster, and More Powerful Ad Tracking\",\"headline\":\"Keitaro 11 Is Here \\ud83c\\udf89 See What&#8217;s New!\",\"author\":{\"@id\":\"https:\\\/\\\/blog.keitaro.io\\\/en\\\/author\\\/marketing-team\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/blog.keitaro.io\\\/en\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/blog.keitaro.io\\\/en\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/k11-blog-min.jpg\",\"width\":1920,\"height\":1080,\"caption\":\"Keitaro 11-Beta\"},\"datePublished\":\"2025-05-28T12:43:06+02:00\",\"dateModified\":\"2025-09-16T17:17:29+02:00\",\"inLanguage\":\"en-US\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blog.keitaro.io\\\/en\\\/keitaro-11-beta-is-here\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.keitaro.io\\\/en\\\/keitaro-11-beta-is-here\\\/#webpage\"},\"articleSection\":\"Keitaro Tracker, News &amp; 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