We recently sat down with Timur Babenko, Product Manager at ClickAdilla, to discuss their platform and how it helps boost conversions.
If you’re a media buyer or affiliate looking to boost your earnings, here’s what you need to know.
Btw, Keitaro Tracker integrates smoothly with ClickAdilla to provide reliable ad data. Check it out!
ClickAdilla Overview
ClickAdilla is a global, multi-format ad network offering various ad formats, including popunders, banners, video ads, and web push.
The platform has its own RTB, SSP, and DSP. Inside your account, you’ll find a wide variety of targeting options and tools for optimizing campaigns, like micro-bidding, blacklisting, and creative rotation.
Top Niches on ClickAdilla
Dating and iGaming are the most popular niches on ClickAdilla, largely due to their high demand and quick, measurable results. If you’re looking to optimize campaigns in these areas, Timur recommends reaching out to your account manager for personalized advice on targeting.
Top GEOs for ClickAdilla Campaigns
The most popular and effective GEOs, that many people use at ClickAdilla, are Tier-1:
- USA
- Canada
- Japan
Timur Babenko especially highlighted Japan, saying that it does deliver some notable results, which can be justified by the wide use of tracking tools in this region.
Onboarding at ClickAdilla: Easy and Intuitive
Getting started on ClickAdilla is simple, even if you’re new to the platform. Timur mentioned that you’ll find the process familiar if you’ve worked with any ad platform like Facebook or Google Ads. You can easily upload your creative assets, whether it’s an image, video, or a landing page URL. If you don’t have creatives ready, ClickAdilla’s team can help you create them, and your account manager is always available to assist you.
Once your creatives are ready, you can quickly link them to your campaign and manage them within the platform. The process is designed to be intuitive, whether you’re working with simple or more complex creatives. And if you need more advanced tools, they’re easy to navigate.
The platform’s user-friendly approach ensures that beginners and experienced advertisers can start campaigns without hassle, with full support available at every step.
Diverse Ad Formats to Match Your Needs
ClickAdilla offers a range of ad formats:
- Popunder
- Video
- In-page
- Push
- Banner
- Direct links
- Native ads
- Interstitial
- Gallery
- In-app
When selecting an ad format, matching the format to your campaign’s objectives is essential.
For example, if you want to generate quick results with a catchy title, a DirectLink might be your best bet. If you’re looking for more engaging content, video ads with a 10-second skip timer could be more effective. The key is to align your format with the message you’re delivering and the audience you’re targeting.
Optimization Tools for Campaign Success
Launching a campaign is only the beginning. To truly succeed, you need to optimize for profit. ClickAdilla offers a range of tools to help you fine-tune your campaigns:
- Micro-bidding: Adjust bid prices for individual sites to control costs and maximize profits on specific placements.
- Blacklisting: Remove underperforming sources from your stats, so you can focus on high-converting traffic.
- Creative rotation: Automatically optimize ad creatives by keeping the highest-performing ones and removing those that don’t perform.
- Auto-adjustment: Ensure you’re not overpaying by adjusting bids to real-time auction prices.
Marketplace for ClickAdilla Users
ClickAdilla’s Marketplace feature allows users to buy ad space without participating in the auction. You can select a target audience based on device, country, or other high-level parameters and choose the number of days or impressions you want. This feature is ideal for advertisers who want to focus on reach rather than conversions.
Tracking and Postbacks
Postbacks are essential for campaign optimization. They allow advertisers to track conversions and KPIs like CPA and ROI, enabling more precise campaign adjustments. Advanced tracking with postbacks helps improve targeting, reduce waste, and drive better results.
You can set up an S2S Postback with ClickAdilla in Keitaro Tracker with just a few clicks!
Advanced Targeting Techniques
ClickAdilla offers advanced targeting options, including:
1) Crypto Wallet Targeting
As cryptocurrency becomes more mainstream, ClickAdilla uses this trend by offering targeting options for crypto wallets for Rewarded posts in Telegram Mini Apps. Advertisers can target users who have crypto wallets or are interested in crypto, optimizing campaigns for a specific audience. This feature taps into a growing market and ensures ads reach the right people.
2) App Usage and Video Ads
Targeting users based on mobile apps and video ad formats is an exciting frontier. By integrating with app networks like AppsFlyer, ClickAdilla enables advertisers to target users within specific apps, opening up new avenues for engagement. Additionally, video ads — whether pre-roll, in-video, or sliders — allow for creative engagement with users, boosting CTR and conversions.
Why Choose ClickAdilla?
In conclusion, Timur emphasized that ClickAdilla offers a unique combination of powerful features and global reach. Whether you’re new to advertising or an experienced pro, the platform provides everything you need to launch and optimize campaigns.
With its variety of ad formats, advanced targeting options, and robust fraud prevention, ClickAdilla is a solid choice for anyone looking to take their advertising to the next level.
