From TikTok’s latest ad tools to Pinterest’s summer trends and Meta’s AI ambitions — here’s your quick roundup of what’s shaking up digital marketing last week.
Events to Keep an Eye On This Week
In marketing, timing can make or break your momentum. These upcoming events are your shot to make a splash, get noticed, and stay ahead. So grab your calendar — you won’t want to miss these.
| Date | Event Name | Description | Location |
| 10 Jun | TMM IRL: Public speaking with confidence | An informal, friendly meetup for marketers in Wrexham, Chester, and beyond. Expect great chats, inspirational talks, and a relaxed evening at Moneypenny. | Wrexham |
| 11 Jun | Is there growth in SEO in 2025? | How is SEO doing in 2025? Discussion with industry experts. | Online |
| 13 Jun | Merged Futures | Annual tech innovation showcase with talks & networking | Northampton |
Weekly News Highlights
Search Trends
- Google is dealing with paywalled news content on YouTube
- IAB Tech Lab reveals monetization plans for publishers navigating AI’s rise
Social Media Buzz
Pinterest Predicts
- 2025’s Summer Trend Report signals a “Digital Detox Summer” — more screen breaks and offline escapes
TikTok Therapy & Trendwatch
- Are US TikTok users turning to TikTok Shop?
- Its 2025 Summer Trend Report highlights nostalgia, wellness hype, and more
- Launches Search Ads Campaign and “Affiliate Creatives”—making it easier for brands to engage with creators
- TikTok rolls out “Manage Topics” so users can better control their scroll, curbing unwanted content
LinkedIn Updates
Reddit and X Change How People Interact with Posts
- Reddit lets you hide posts, comments & NSFW activity from your public profile — more privacy, less noise
- X trials labeling posts liked by users with different viewpoints — a tiny step toward highlighting diverse engagement
AI Insights
- OpenAI’s indefinite log retention — a big discussion point on privacy, transparency, and user trust
- Character.AI debuts video generation features, plus social-feed integration
HubSpot’s ChatGPT Connector Makes People Excited and Concerned
The announcement that HubSpot created a deep research connector to ChatGPT sparked excitement among users and martech experts. However, some concerns about data security have also emerged. Many see this as a major shift for SaaS and AI technologies.
