Forget the noise, we’ve pulled the headlines that actually matter. From AI tools shaking up ad platforms to new social media features that could change your strategy, here’s what you need to know this week to stay sharp and ahead of the game.
Events to Keep an Eye On This Week
If timing is everything, these events are your moment to level up. Whether you’re into affiliate marketing, ecommerce, or retention strategies, these are the gatherings that could inspire your next big move. Don’t miss out.
| Date | Event Name | Description | Location |
| May 28–30 | SubSummit | The largest conference on subscription commerce and retention marketing. | Dallas, TX, USA |
| May 28–30 | Rakuten Optimism | Covers affiliate marketing, ecommerce, and retail media strategies. | Carlsbad, CA, USA |
Weekly News Highlights
Advertising & Tech
- Amazon adds AI audio summaries so you can listen to product info
- Shopify now builds your store with AI
- Reddit rolls out Dynamic Product Ads for all
- Canva launches LinkedIn Ads app for easy B2B campaigns
- Clinch integrates LinkedIn API for smoother ad management
Search Trends
- Google adds more ads to AI Overviews
- Customer Match lists now need just 100 users in Google Search Campaigns
- Google introduces Marketing Advisor and brings agentic capabilities to Ads and Analytics
- Google’s Smart Bidding gets a new Exploration mode
- Performance Max now has better image optimization
- Microsoft teams up with creators to boost Bing’s Copilot Search
Social Media Buzz
- TikTok lets you add links to Stories
- TikTok adds AI-powered ALT text for better accessibility
- Instagram tests “Shared Access” so others can manage your account no password needed
- Threads is testing profiles that aren’t tied to Instagram
- Meta will soon let advertisers try out experimental AI tools
- Meta plans to begin removing expired ads from political ad archive
- Threads ads now supported in Meta’s Marketing API
- X rolls out AI tools to fight community notes manipulation
AI Insights
- Google’s AI Mode now live in the US with fresh features
- Google’s new video AI creates super realistic clips
- Google’s AI shopping tool raises privacy eyebrows
- NotebookLM gets its own mobile app
- Chrome beta adds Gemini AI features
- Grok 3.5 is coming, now testing spatial voice UI
- xAI is adding screen sharing to Grok on iOS
- Apple will open its AI models to devs to spark new apps
Google claims AI Search delivers ‘Quality Clicks’ despite traffic loss
Google claims AI search delivers “more qualified clicks” despite traffic losses. Are these changes helping publishers or boosting their ad business?
In a new report, Reddit says communities play a big role in what people buy
Community, one of the most powerful drivers of sustainable growth, is often underutilized. In this report, we dive into the impact of online communities on LTV, retention, and engagement.
Pinterest CEO Bill Ready’s recent insights on the ad market, AI usage, and consumer behavior
CNBC’s Julia Boorstin and Pinterest CEO Bill Ready join ‘Money Movers’ to discuss the company, ad market, consumer behavior, and more.
