Women Customers in 2025: Top Trends and Buying Behaviors
Women customers are no longer just a key demographic in consumer markets—they are the dominant force …
Category: Marketing Matters
Snapchat Revolutionized Digital Communications; Here’s How
Snapchat was initially called Picaboo and launched in the iOS App Store in July 2011. Created …
CCPA Historic Journey; Guardians of Privacy
Before the CCPA was born, several significant data breaches and scandals shook the world. Incidents involving …
Instagram History Unveiled
Instagram hit the app stores in October 2010 and, within two months, had acquired a million …
Mobile Browsers Weren’t Always Around; Here’s Their Story
Want to learn who pioneered the industry development of mobile browsers? Then read our brand new Marketing Matters article!
History of Desktop Browsers; All You Wanted to Know
The history of web browsers began with Tim Berners-Lee’s WorldWideWeb browser, developed in 1990 and made …
Discover the Exciting History of Web3
Web3 aims to decentralize the Internet and give users more control over their online data and …
Marketing Matters: The Full History of UTM
UTM parameters are snippets of code added to URLs to help marketers track the success of …
The Full History of Google Ads — Marketing Matters
Google’s advertising platform, now known as Google Ads, has come a long way since its inception. …
The Full ChatGPT History: AI is Taking Over
After its full public release in 2022, ChatGPT took over the headlines and gained 5 million …