We’ve pulled together the hottest news, must-know events, and smart reads in digital marketing—all in one place.
Events to Keep an Eye On This Week
These events and holidays are perfect chances to connect with your audience in fun, timely ways—so don’t sleep on them!
| Date | Event Name | Description | Location |
| April 7 | World Health Day | A global health awareness day is celebrated annually to draw attention to specific health topics of concern to people worldwide. | Worldwide |
| April 7–9 | LeadsCon 2025 | A premier conference focused on lead generation strategies, connecting professionals in performance marketing and lead gen sectors. | Las Vegas, NV, USA |
| April 10–11 | DigiMarCon Canada West 2025 | A digital marketing conference covering topics like digital strategy, programmatic advertising, and content marketing. | Vancouver, Canada |
| April 10–13 | The Masters Tournament | One of golf’s four major championships attracts the world’s top golfers to compete for the coveted Green Jacket. | Augusta, GA, USA |
| April 11–15 | Maha Songkran World Water Festival 2025 | Thailand’s grand celebration of the traditional New Year, featuring water fights, cultural performances, and festive events across the country. | Nationwide, Thailand |
| April 12 | MeasureCamp Amsterdam | An unconference for digital analytics professionals, offering a platform for knowledge sharing and networking. | Amsterdam, Netherlands |
| April 12 | National Cherry Blossom Festival Parade | A vibrant parade showcasing colorful floats, giant helium balloons, and musical performances celebrating the blooming of cherry blossoms. | Washington, D.C., USA |
Weekly News Highlights
Advertising & Tech
- Roblox announces new ad format, Google partnership to boost advertising business
- Microsoft’s Copilot can now browse the web and perform actions for you
- Amazon’s new AI agent will shop third-party sites for you
- Spotify debuts Gen AI ads, programmatic ad buying
- What Is the Meta AI Button in WhatsApp, and How Do I Remove It?
- Google partners with Roblox on video ads
- Microsoft Advertising will start enforcing Consent Mode in May
- PayPal Is launching its ad business in the UK
- 5 must-know digital ad strategies
- The key to maximizing your ad impact
Search Trends
- Google Demand Gen ads now feature landing page screenshots
- Google Analytics rolls out Generated Insights feature to decode data fluctuations
- Google Ads for e-commerce is a game of PMax, PMax, Pmax!: Report
- Microsoft officially launches Copilot Search in Bing
- Google launches automatic marketing content extraction
- Google AI Overviews spiked during March 2025 core update
- Google Ads Display Keywords: Everything you need to know
Social Media Buzz
- TikTok deal put on hold after China objects over tariffs, sources say
- Meta officially says goodbye to its US fact-checkers on Monday
- TikTok quietly launches a new ‘TikTok for Artists’ platform
- X may soon start selling inactive usernames to Verified Organizations starting at $10K, code reveals
- YouTube Shorts takes on TikTok with new creation tools
- What to know about TikTok’s uncertain future in the US and the people who want to buy it
AI Insights
- Meta releases new AI model Llama 4
- Gemini 2.5 Pro is Google’s most expensive AI model yet
- Microsoft releases AI-generated Quake II demo, but admits ‘limitations’
- ChatGPT users have generated over 700M images since last week, OpenAI says
- Voice AI platform Phonic gets backing from Lux
- OpenAI’s models ‘memorized’ copyrighted content, new study suggests
- Meta’s benchmarks for its new AI models are a bit misleading
- OpenAI says it’ll release o3 after all, delays GPT-5
- Midjourney releases V7, its first new AI image model in nearly a year
- OpenAI might start watermarking ChatGPT images — but only for free users
- New AI benchmarks test speed of running AI applications
- Judge explains order for New York Times in OpenAI copyright case
DeepSeek: Everything you need to know about the AI chatbot app
An in-depth look at DeepSeek, the AI chatbot app that has rapidly gained international fame, exploring its origins and what sets it apart in the crowded AI landscape.
Exposed database reveals what people really used it for
A recent investigation uncovered a database containing explicit AI-generated images, raising concerns about content moderation and ethical use of AI in image generation.
Apple’s Preference Ranking Guidelines: Leaked doc reveals scoring system for AI-generated responses
An Apple document reveals how AI digital assistant responses are rated for harmfulness, truthfulness, satisfaction, and more.
Stay in the loop and make your week count—keep exploring, learning, and leveling up!
