If digital marketing had a cheat sheet–this would be it. We’ve rounded up the smartest stories, hottest updates, and upcoming events that actually matter — whether you’re deep in affiliate campaigns, tweaking media buys, or just keeping your edge.
Events to Keep an Eye On This Week
These upcoming events and holidays are prime chances to connect with your audience. Mark your calendar — you won’t want to miss them.
| Date | Event Name | Description | Location |
| April 17 | National Haiku Poetry Day | Engage audiences with creative, concise content. Ideal for social media engagement. | Worldwide |
| April 16–17 | Digital Summit Chicago | A conference focusing on digital marketing trends, strategies, and networking opportunities. | Chicago, IL, USA |
| April 21 | World Creativity and Innovation Day | Celebrate and encourage creative thinking; great for showcasing innovative products or ideas. | Worldwide |
Weekly News Highlights
Advertising & Tech
- Keitaro Tracker is giving away free licenses. Hurry to get yours on our Telegram channel
- WhatsApp got a big update. You’ll see who’s online in group chats. Group messages now have highlight notifications. You can tap to react to messages too
- Canva just leveled up. They’re moving into coding and spreadsheets. They also launched AI tools for “vibe marketing.”
- Google Docs will soon read your docs aloud. The new Audio Overviews feature is coming
- Reddit now lets partners collaborate on ad campaigns. It’s built into their Ads Manager
- Meta ads will now get UTM parameters automatically. No manual tagging is needed
- WhatsApp adds more privacy. You can stop people from saving your media
- Google is testing video search ads. Yes, videos are right on the search page
- LinkedIn lets you target Business Page posts. You can choose who sees your content
- LinkedIn also shared new tips. They focus on better video ads for marketers
- Meta introduced a new AI model called GEM that improves ad targeting
Search Trends
- YouTube Shorts view counts are now more transparent. Brands love it. Creators? Not so much
- Google is now asking its quality raters to flag content that looks AI-generated
- Google Ads added new tools to Performance Max. Now, you can track users across the customer journey
- Chrome just made mobile testing easier. New tools are now live for developers
- Google’s AI Overviews now include links
Social Media Buzz
- Meta is heading to court. They’re trying to stop a possible breakup of Instagram and WhatsApp
- Snapchat launched Sponsored AI Lenses. Brands can now create their own custom AR filters
- In Germany, a court ruled that social platforms can’t suspend accounts without notice
- UK police chiefs want to ban social media for kids under 16
- Snapchat shared new research: high-attention ads had 1.3x more happiness in them
- Instagram is improving search to better compete with TikTok
- Threads is testing a Weekly Recap feature in the EU
- Instagram is adding advanced security for large accounts
- Threads may soon support multiple links in your profile
- Meta is adding stricter built-in limits for teen accounts on Instagram and expanding those rules to Facebook and Messenger
- They’re also adding more options for users who want to verify their profiles
- YouTube is thinking about a daily Shorts timer to help users cut back
AI Insights
- Reddit is rolling out a new AI search tool that uses Google’s Gemini
- ByteDance launched its own reasoning AI called Seed-Thinking-v1.5
- Grok 4 is expected to drop by the end of the year
- YouTube launched a free AI tool that creates background music for videos
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