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Category: Media Buying

What Is Programmatic Advertising? Full Guide with Examples
Guide / Media Buying / Programmatic

What Is Programmatic Advertising? Full Guide with Examples

October 30, 2024September 12, 20251

Programmatic advertising isn’t a new invention. If you’ve been in the marketing sphere, you’ve already heard …

Full Guide on YouTube Affiliate Marketing for Media Buyers
Affiliate Marketing / Media Buying / Traffic Source

Full Guide on YouTube Affiliate Marketing for Media Buyers

October 25, 2024September 12, 20251

YouTube has well over 2 billion users and continues to dominate the user-generated content (UGC) platforms. …

How to Build a Successful Media Buying Team
Expert Talk / Media Buying

How to Build a Successful Media Buying Team

August 21, 2024September 10, 20255

After an independent media buyer reaches a certain level of expertise and experience, the next logical …

Earn Big: 101 Guide on Digital Media Buying
Guide / Media Buying / Newbie

Earn Big: 101 Guide on Digital Media Buying

August 16, 2024September 10, 20252

Do you ever feel like those perfectly timed ads on your screen were made just for …

Media Buying, Affiliate Marketing: What’s the Difference?
Affiliate Marketing / Media Buying

Media Buying, Affiliate Marketing: What’s the Difference?

June 13, 2024September 10, 20250

There are many ways to make money online, but online advertising is one of the most …

Top 5 Metrics Every Media Buyer Must Know to Be Profitable
Keitaro Tracker / Media Buying

Top 5 Metrics Every Media Buyer Must Know to Be Profitable

January 31, 2024September 9, 20251

Metrics allow you to evaluate the most important indicator for any media buyer – the effectiveness …

How to Analyze Ad Campaigns in Media Buying
Guide / Media Buying / Newbie

How to Analyze Ad Campaigns in Media Buying

September 19, 2023September 9, 2025

To understand and analyze ad campaigns, you must be a master of the delicate blend of …

The Full ChatGPT History: AI is Taking Over
AI / Marketing Matters / Media Buying

The Full ChatGPT History: AI is Taking Over

September 4, 2023September 9, 20250

After its full public release in 2022, ChatGPT took over the headlines and gained 5 million …

Mastering Media Buying: 5 Tips for Successful Campaigns
Media Buying / Newbie / Trending

Mastering Media Buying: 5 Tips for Successful Campaigns

June 29, 2023September 9, 2025

So, you’ve stumbled upon a fantastic offer and are eager to venture into media buying. However, …

ROI: the Most Important Metric in Media Buying
Guide / Media Buying / Newbie

ROI: the Most Important Metric in Media Buying

June 23, 2023September 9, 20251

ROI, or Return on Investment, indicates how well your campaigns are performing. ROI is usually expressed …

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