Mastering Media Buying: 5 Tips for Successful Campaigns
So, you’ve stumbled upon a fantastic offer and are eager to venture into media buying. However, …
Author: Keitaro Team
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Guide / Media Buying / Newbie
ROI: the Most Important Metric in Media Buying
ROI, or Return on Investment, indicates how well your campaigns are performing. ROI is usually expressed …
No Way: The Surprising Origins and Impact of Pop-Up Ads
Ethan Zuckerman, a developer for Tripod.com back in the late 1990s, is often credited as the …
How to: A/B Testing
Your campaign’s success can be influenced by any element – a trigger, an image, text, or …
What Was the First Ever Ad Tracker? All the Truth…
Some say that one of the first ad trackers shifted focus to a ROI-based model back …
New Partnership Announcement: Keitaro × JuicyAds
JuicyAds is a marketplace for publishers and advertisers specializing in adult traffic. They provide a range …
How to Successfully Manage a Distributed Remote Team Apliteni-style
In recent years, the concept of remote distributed work has gained significant popularity, and managing a …
Rainmaker x Keitaro: New Partnership Announcement
We’re excited to introduce our new partner – the multi-niche affiliate program, Rainmaker. Rainmaker can offer …
How to: Choose the Right Server for Keitaro
In the world of online advertising, the success of your operations is heavily reliant on the …
Keitaro Expert x Pepper CRM: Not ROMI, but ROI
How to see the full economy of inflow, the result of a buyer, or the entire …